Personal Training Marketing

Beth Lohman is a perfect fit for fitness career

She was working in the Butler University Office of Admissions during the day and obtained her group fitness certification to teach as a part-time group fitness instructor in the mornings and evenings. In 2009, she took the leap into fitness as a full-time career — a group fitness manager and certified personal training. She spent two years teaching group fitness, personal training and managing the HRC group fitness program. She was then named the assistant director of recreation — fitness. At Butler, she manages the fitness program, which includes training student group fitness instructors and personal trainers, implementing new, ever evolving fitness programs, keeping the fitness program on top in terms of industry standards,  marketing the programs with various promotions,  coordinating the fitness and weight floors and overseeing the massage therapists. “Faculty, staff and alums have to swipe a scan card to use the facilities. In January, we had over 1,000 users in one day — that is pretty good for a campus the size of Butler, which has approximately 4, 500 students.” Lohman, who started into fitness via group fitness instruction, continues to use those skills as an instructor for a few classes at the facility and around Indianapolis.  She has several group fitness and personal training certifications. Currently, she teaches two classes at the Health and Recreation Complex (HRC), Cycle/Core at 6:30 a.m. (she’s an early bird by nature) and a Mat Pilates class in the evening.   Outside of the University, she currently teaches indoor cycling, Pilates Reformer and Mat but can teach anything from yoga to boot camp. Even on the days when getting up at 5:30 a.m. is hard, the participants motivate her to get moving and give them 100% of her time and energy.  A motto she uses with her instructors in training and herself is “leave the baggage at the door----“meaning leave your personal life and the dramas of your personal life outside the door of the classroom and deal with it after class.  She said, “You end up feeling so much better after class that dealing with that “baggage” isn’t as bad as you thought it was before coming to class.”  Being able to adapt to participants with varying levels of fitness experience is a challenge, but after six years, Lohman is able to adjust exercises to meet the safety needs of those present that day in class.

Fitness selling for personal training studios: Discover 3 ways to marketplace your ...

Great at Dvd Training Video personal development

35 Affiliate Marketing cash pulling websites ready for you to start. Full video training and personal support.

35 Affiliate Marketing cash pulling websites ready for you to start. Full video training and personal support.

35 Affiliate Marketing cash pulling websites ready for you to start. Full video training and personal support.

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